About the fair

As the market leader in education-related events in the Netherlands, OGZ organises Studiekeuzebeurs West (Study exhibition West), which may be of interest to you. This is the biggest study related event for the region west-Netherlands. At the previous edition we have welcomed 9.442 visitors and 54 enthusiastic exhibitors.

This events has an International Square in which universities and institutions from various countries present themselves in addition to the large number of Dutch educational institutions.

A unique opportunity to present your organisation and to recruit ambitious youngsters from the Netherlands.

Click here for a good impression, by watching the video made of Studiekeuzebeurs West 2019.

Theme squares and activities

What makes this event unique is that the exhibition floor is divided into well-organised theme squares, making exhibitor stands easy to find and more recognisable. We also encourage exhibitors to organise fun activities at their stands to encourage interaction with visitors and generate more enthusiasm. What kinds of activities do you already have in mind to get visitors interested in your programmes?

StudieBeurs West

Visitors & exhibitors profile:

Visitors profile
✔ Young people between 13 and 21 years of age
✔ Parents and supervisors
✔ Career advisors, mentors, teachers and student counsellors

Type of visitor:
Students 75 %
Parents and supervisors 23%
Student counsellors 2%

Age visitor:
13-15: 53%
16-18: 39%
19-21: 6%
21+: 2%

Exhibitors’ profile
✔ Universities of applied sciences, colleges and private educational institutions located in the Netherlands
✔ Sector associations and sector promotion
✔ Institutions providing information about financing, student housing, schoolbooks and etc.      

How to take part?

You can take part by renting a stand.
Please contact us for detailed information about the participation possibilities and participation costs.

Location & Travel

Studiekeuzebeurs West will be held on Friday the 20th and Saturday the 27th of November 2020 in Ahoy Rotterdam, which is located in the West of the Netherlands. This venue is very easily accessible by public transport (located near the railway station) and is also easily accessible from Rotterdam The Hague Airport, Schiphol Amsterdam Airport and Eindhoven Airport.

De BuitenlandBeurs (The Go-Abroad Fair)

In addition to Studiekeuzebeurs West, OGZ organises De BuitenlandBeurs (The Go-Abroad Fair) on Friday the 20th and Saturday the 21st of November in Utrecht.  De BuitenlandBeurs is the biggest platform in the Netherlands concerning study programmes, internships, (voluntary) work, high school years and language courses abroad. Leading organisations and relevant educational institutions inform visitors on all the aspects and possibilities of an educational and self-enriching stay abroad. As a market leader in education-related events, organiser OGZ provides the quality and the added value that both visitors and participants expect of a top event such as this.

We would like to refer you to the website of De BuitenlandBeurs, for more information about this fair.

De BuitenlandBeurs


If you have any questions or would like to receive customised advice, please do not hesitate to contact us. We would be happy to assist you!

Kind regards Project Team Studiekeuzebeurs West,

Annemarie Bruinsma – Project manager
Mieke Beekmans - Account manager
Brigit Heijnen - Account manager
Melanie van Happen – Account manager
Nagina Karim - Account manager
Joris Verheijen – Marketing manager


Tel: +31(0) 40 - 297 94 94